Industry Leaders Share Insights on World Environment Day 2024

As the world celebrates World Environment Day 2024, the spotlight is turning on the gaming industry not only for its broad reach and cultural influence, but also for its growing commitment to environmental sustainability. As a medium in the mobile game industry, it is our responsibility to emphasize how we as an industry support the environment. That’s why we reached out to a number of leaders in the gaming sector to explore and understand their views on how the industry can contribute to a healthier planet this World Environment Day 2024.

Jaakko Kylmäoja, CEO, Fingersoft

Jaakko Kylmaoja, CEO of fingersoft, CEO of hill racingJaakko Kylmaoja, CEO of fingersoft, CEO of hill racing
Jaakko Kylmaoja, CEO, Fingersoft

The gaming industry is uniquely positioned to influence and inspire millions of gamers around the world. By incorporating sustainability themes into game narratives and fostering virtual worlds that emphasize environmental awareness, game developers can play a key role in promoting a green mindset.

Additionally, the industry’s commitment to reducing its carbon footprint through energy-efficient data centers and sustainable manufacturing practices will be essential in the coming decade. Through joint efforts and innovation, the gaming sector can make a significant contribution to global sustainability goals.

Krystal Tan, Head of BD, MOONTON Games

Krystal TanKrystal Tan
Krystal Tan, Head of BD, MOONTON Games

Advocacy for the environment is one of the fundamental pillars MOONTON careswhich is the philanthropic arm MOONTON Games. In Malaysia, we recently partnered with Subang Jaya City Council (Bahasa Malaysia for Subang Jaya City Council; MBSJ) to offer Mobile Legends: Bang Bang Pro League Malaysia (MY MPL) fans the opportunity to recycle their trash and learn about environmental sustainability directly at the MPL MY Arena at the MBSJ Stadium in Serdang Jaya.

To encourage fans to participate, everyone who traded in their recyclable items received exclusive free merchandise. In total we collected nearly 10kg of items including clothes, plastic and cans, which is a great start!

Elena Biryukova, ESG Project Manager, MY.GAMES

Elena BiryukovaElena Biryukova
Elena Biryukova, ESG Project Manager, MY Games

The gaming industry is increasingly recognizing its role in combating climate change and promoting sustainability. Energy consumption and emissions from creating and playing video games are a significant contributor to climate change.

At MY.GAMES, our main focus is building sustainable communities, including our players, game developers and our global team. We invest in ethical game development, promote positive values, create inclusive environments, and emphasize DE&I in our games and company. Our efforts include improving game quality, reducing bugs, improving gameplay, and making games more accessible to different audiences.

We also provide access to game development education by offering educational projects at our hubs. Our global remote approach supports CO2 reduction and promotes work-life balance, allowing our team to work from anywhere. By taking these steps, we help our communities thrive and ensure that the gaming industry contributes to a sustainable future.

Deepak Ail, CEO and co-founder of Dot9 Games

Deepak Ali, CEO Dot9 Games, CEO FAU-GDeepak Ali, CEO Dot9 Games, CEO FAU-G
Deepak Ali, CEO & Co-Founder, Dot9 Games

As an industry, we should be looking at the optimal transfer size to reduce our carbon footprint. Rather than forcing players to download gigabytes of data, which often spikes to around 20GB for some high-definition experiences, at Dot9 we’re focused on delivering a quality experience with FAU-G: Domination at about a fifth the size. This is in line with Dot9’s philosophy of creating great games that are aware of their impact on the user and the environment.

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